We provide access to curated physician activity data sets, delivered through our secure web-based dashboards. Opinion Leader DTL enables insight into leading investigators and market influencers, while Prescriber DTL provides a comprehensive view of promotional activity and spend within a target market. Both products are carefully designed to integrate seamlessly with industry standard CRM software and master customer data.
Opinion Leader DTL
Comprehensive view of trialists, opinion leaders and influencers within a target market
Identify and characterize leading clinical investigators and experts within a specific disease area. Understand areas of experience/expertise and relationships with marketed products & pipeline agents.
- Clinical trial site and lead investigator landscaping
- KOL identification
- Influence and brand relationship profiling
Comprehensive view of promotional activity and accessible physicians within a target market
Identify and characterize the universe of accessible, high-value prescribers within a specific market. Understand ongoing promotional efforts and benchmark competitor activity over time.
- Launch benchmarking
- Prescriber access and sales force coverage gap assessment
- Promotional spend analysis