Data

We provide access to curated physician activity data sets, delivered through our secure web-based dashboards. Opinion Leader DTL enables insight into leading investigators and market influencers, while Prescriber DTL provides a comprehensive view of promotional activity and spend within a target market.  Both products are carefully designed to integrate seamlessly with industry standard CRM software and master customer data.

Interactions

Physicians

Practices

Products

Data Products

Opinion Leader DTL

Comprehensive view of trialists, opinion leaders and influencers within a target market

Identify and characterize leading clinical investigators and experts within a specific disease area.  Understand areas of experience/expertise and relationships with marketed products & pipeline agents.

Applications include:

  • Clinical trial site and lead investigator landscaping
  • KOL identification
  • Influence and brand relationship profiling
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Prescriber DTL

Comprehensive view of promotional activity and accessible physicians within a target market

Identify and characterize the universe of accessible, high-value prescribers within a specific market.  Understand ongoing promotional efforts and benchmark competitor activity over time.

Applications include:

  • Launch benchmarking
  • Prescriber access and sales force coverage gap assessment
  • Promotional spend analysis
DOWNLOAD PRODUCT DETAIL REQUEST CASE STUDY